Uncle Roger’s meteoric rise: a story of culinary success and humor

Uncle Roger, the man behind the viral sensation of the "egg fried rice" video, has taken the culinary world by storm. In less than a year, he has managed to open not one, not two, but four restaurant outlets in his hometown of Kuala Lumpur, Malaysia. This is no small feat for someone who gained fame almost overnight. His 24-hour outlet at KLIA2, one of Kuala Lumpur’s busiest airports, has been a runaway success. It’s a testament to his hard work, fame, and the growing appetite for his signature dish: Uncle Roger’s fried rice.

Expanding across borders: the fifth outlet in Johor Bahru

The news for food lovers just keeps getting better. Uncle Roger is all set to launch his fifth outlet, and this time, it’s not in Kuala Lumpur. Johor Bahru, a city in the southern part of Malaysia, will be the home of Uncle Roger’s latest venture. This is exciting news for both Malaysians and Singaporeans alike, considering that Johor Bahru is just a short drive from Singapore. The new outlet is located in the basement of Mid Valley Southkey mall, a popular shopping destination. If you’re familiar with the area, you can find it right next to an Oriental Kopi eatery, making it easy to locate for those looking to get their hands on Uncle Roger’s famous fried rice.

Why Johor Bahru?

The question on everyone’s mind is, why Johor Bahru? The answer seems pretty straightforward: demand. The response to Uncle Roger’s food in Kuala Lumpur has been overwhelming, and it was only a matter of time before he decided to branch out. Johor Bahru is a strategic location because of its proximity to Singapore. The city has a thriving food scene, and its residents are known for their love of good food. This makes it the perfect place for Uncle Roger to expand his empire.

A taste of Uncle Roger’s fried rice for Singaporeans

For Singaporeans who have been hearing about Uncle Roger’s fried rice but haven’t had the chance to try it yet, this is your golden opportunity. The opening of the Johor Bahru outlet means that you can now enjoy the dish that took the internet by storm without having to travel all the way to Kuala Lumpur. Whether you’re a fan of Uncle Roger’s humor or just someone who loves good food, this is a must-try.

What to expect at the new outlet

While the exact menu for the Johor Bahru outlet hasn’t been revealed yet, it’s safe to assume that Uncle Roger’s famous fried rice will be the star of the show. Based on what we know from his Kuala Lumpur outlets, the menu is likely to feature a variety of dishes that blend traditional flavors with modern twists. The 24-hour outlet at KLIA2 has been a hit, so perhaps the Johor Bahru outlet will also have extended hours to cater to late-night food cravings.

The future of Uncle Roger’s fried rice

The opening of the Johor Bahru outlet is just the beginning. If Uncle Roger’s success in Kuala Lumpur is any indication, it’s likely that this is just the first of many outlets that will open outside of his hometown. Singaporeans can rejoice, knowing that they might soon have an Uncle Roger’s outlet in their own city. For now, though, the new outlet in Johor Bahru is the perfect excuse to take a short trip across the border and try the dish that has captured the hearts (and taste buds) of so many.

Conclusion: Uncle Roger’s legacy continues to grow

Uncle Roger’s journey from a viral video to running multiple restaurant outlets is nothing short of inspiring. His success is a reminder that with hard work, a bit of humor, and a lot of passion for food, anything is possible. The opening of the fifth outlet in Johor Bahru is a milestone in his culinary journey, and it’s a sign of even bigger things to come. Whether you’re a fan of Uncle Roger’s fried rice or just someone who loves trying new foods, this is an exciting time to be a food lover in Southeast Asia.